Let us tell you a true-to-life story we’ve seen time and time again with pharmacies across Australia.
A local pharmacy had started offering flu vaccinations and health checks, using the MedAdvisor booking platform. They had the link—it was live, functional, and technically 'available'. They dropped it into a few Facebook posts, emailed it out once, and left it sitting in their bio.
But bookings? They barely trickled in.
Why the Link Alone Didn't Deliver
The problem wasn’t the service, the staff, or even the booking tool. It was visibility and context. The booking link was floating around in places customers had to go looking for—and most didn’t bother. There was no central home for it. No structured journey to guide someone from interest to action.
Then We Embedded It on Their Website
Everything changed when the pharmacy added that same MedAdvisor booking link directly into their website. We didn’t just paste it somewhere random—we embedded it strategically:
On the homepage with a clear call to action
Inside a dedicated 'Book a Service' section
Linked from the relevant service descriptions (e.g., flu shots, health checks)
The Result? A 131%+ Increase in Bookings
Within the first month, the pharmacy saw over 131% more bookings than before—without spending a dollar on extra ads. Customers landing on their website were now being smoothly directed to take the next step. It felt easy, expected, and trustworthy.
When people visit a pharmacy website, they’re often there for a reason. Giving them a clear way to book services, right then and there, reduces drop-off and boosts conversions.
Why This Matters for Your Pharmacy
Social posts and emails help get the word out. But your website is the engine that keeps those opportunities alive 24/7. Embedding your MedAdvisor booking system into your website turns passive viewers into active customers.
At MedAdvisor Web Solutions, we design pharmacy websites that make these integrations seamless. From script uploads to online bookings, we help your digital tools actually drive business results.
Let your booking link work harder—put it where customers are already looking.
As Stephanie, owner of Westgarth Pharmacy states: 'For us our website is like having someone working on the business but not in store.
Bookings for vaccinations and services were taking up so much staff work time.
The Booking platform has saved us in store staff hours.'
Our team will help you with personal attention. Shoot through your details on the form. You can even request Free Digital Coaching.
Let us know what you're wanting to achieve and a good day/time to call you.
Potential customers are wanting to know your information - solve their health problems with a website that brings them instore. Get started today!
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